I missed this last month, but FamilyTree DNA (FTDNA) has reduced their prices for many DNA products this year. It’s more unusual because I did not see mention of the price reductions by other DNA bloggers who are usually up-to-date on this information. I received the e-mail on January 14, 2020.
Dear Valued Customer,
We are happy to kick off the new year with the announcement that as a result of systemic improvements to production processes our costs have lowered, and we’re passing the savings on to you by cutting the prices of our Y-DNA and mtDNA tests. This means you will have access to great deals all year round! By reducing these prices, we hope that not only are more people encouraged to test but that they test at a higher level.
Check out our new pricing below.
Happy New Year,