I saw this on YouTube yesterday – My Crowdfunding Campaign: Here’s What Happened – YouTube Video: https://www.youtube.com/watch?v=7G0Vuvb45HQ (around 10:35 minutes long).
Here’s the Kickstarter campaign: https://www.kickstarter.com/projects/simonegiertz/the-every-day-calendar.
She raised $593,352 for a $35,000 campaign goal with 2,305 backers. The calendar was $300, $250 if you were an early bird backer, although it is a nice item. The goal is to make the calendar available to the general public.